They say never to judge a book by its cover. However, we all do it. In fact, it’s almost impossible not to. It’s human nature. When we see something we automatically start sizing it up as to whether we think we’re going to like it or not. This goes for more than just books. We do this with many things in our life such as what furniture to put in our homes and with which people we choose to spend our time.
Appearance means something.
When it comes to getting cover art for your work of fiction, it’s important to go the extra mile and get it done by a professional. When I first started publishing, I was guilty of going the cheaper route. I tried designing things myself, but I’m no graphic artist. I tried websites like Fiverr and purchased cheap cover art, but rarely ever was a satisfied that the product. As the saying goes, “you get what you pay for.”
There are many self published books out there with cover art that looks so cheap and poorly done that it makes you wonder about the quality of the book. I once brought this point up to a friend and that friend said to me, “maybe they want their book to look cheap and crappy.” What? I’m pretty sure I was being trolled as he was playing the devil’s advocate because seriously when you’re putting your work out there you’re baring your soul. Do you really want to look cheap and crappy?
I am a big fan of simplicity when it comes to cover art.
I’m not saying the cover art needs to be super fancy with lots of different layers and colors. Sometimes a simple cover is the best cover and holds the best stories. I see a lot of self-published authors making their own cover art. They layer so many things that don’t go together and don’t mix well. You don’t have to put every image or element of your story onto the cover! Leave some mystery. It would behoove them to pay for a professional artist who has experience in creating book cover designs.
It doesn’t take much. With a little research, you’ll be able to find plenty of people who are capable of doing the job. There are a lot of artists out there who are willing to work with you and provide you with a great product. After all, if you put so much of yourself – your blood, sweat, and tears – into your work, doesn’t it deserve to be presented in the best way possible?
Below are a few examples from artists I’ve worked with.
Regina Bethory is a fiction author. She graduated from Christopher Newport University with a Bachelor’s in Directing and Play Writing and from Newport News Shipbuilding’s Apprentice School as a Test Electrician. She enjoys spending her time learning new things, seeking new experiences and de-cluttering. When she is not writing, she can often be found in comic book stores, sushi restaurants, and small town cafes.